Journalist's blog about useless PRs. A PR disaster? - Press Gazette

Journalist's blog about useless PRs. A PR disaster?

A possible entrant for lawyers’ meal ticket of the year comes from freelance journalist Kevin Braddock, the Times City Diary has claimed.

According to the Times, Braddock published a list on his blog of the several hundred PR people he considers to be “useless and incompetent”. The list – which the Times says made it onto Twitter and has since vanished from the blog- included email addresses and listed employees from almost every major firm in the business.

Presumably anticipating a potential backlash, Braddock has removed the post from his blog, stating that: “For now though, the point has been made, the list has been deleted and comments are closed.”

SIGN UP HERE FOR

FUTURE OF MEDIA

Press Gazette's must-read weekly newsletter featuring interviews, data, insight and investigations.