Jeremy Clarkson, Meghan, Prince Harry and the secret of Oxford Mail’s traffic success
High-profile residents and a star reporter help fuel traffic success at Oxford Mail.
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Two-thirds of audiences want climate change story as part of extreme weather reporting
Why journalists should not be worried about audiences finding climate change information boring.
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New research reveals AI answers only as trusted as the newsbrands they cite
Survey reveals crucial part publishers play in providing plausible AI responses.
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Unreliable AI answers are ‘good enough’ for most users of platforms
Only one in four ChatGPT users say they click through to links.
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Google search traffic to leading UK publishers set to halve by Q3 2027
New AOP study reveals impact of AI overviews on search at eight leading UK publishers.
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Survey reveals gap between climate change concern and actual news coverage
Some 89% of journalists surveyed agreed climate reporting needs new approach.
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Advertiser blocklists spread during pandemic and have only got worse
Marketers are cutting off support for journalism with nonsensical blocklists.
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Journalists using AI to save time but don’t want AI-generated pitches or press releases
Just fifth of journalists now say they don’t use AI, down from a third a year ago.
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