Every UK national newspaper lost print sales in September with red-top tabloids falling the fastest.
Every red-top lost sales at a rate of 10 per cent or more year on year in September with Trinity Mirror's Sunday People falling fastest (down 17 per cent year on year to just over 300,000 copies a week).
Sales of the Daily Star were down 12.8 per cent year on year and sales of the Daily Star Sunday fell 14.9 per cent. Earlier this month publisher Northern and Shell halved the cover price of the Star titles, meaning the daily now sells for 20p on weekdays.
The Times was the best performing daily newspaper last month, with print sales dropping 1.8 per cent year on year. This figure does not include paid-for subscriptions and paid readers of The Times tablet edition.
In terms of paid-for sales The Observer was the best performing title on a Sunday, with sales down 3 per cent year on year.
UK national newspaper sales for September 2015 (source ABC)
Title | Avg circ | % change year on year | Bulks | |
---|---|---|---|---|
Dailies | ||||
Daily Mirror | 855,698 | -10.0 | 45,000 | |
Daily Record | 186,439 | -11.6 | 4,964 | |
Daily Star | 403,380 | -12.8 | ||
The Sun | 1,800,233 | -10.8 | 2,038 | |
Daily Express | 418,001 | -10.7 | ||
Daily Mail | 1,609,003 | -4.9 | 76,976 | |
The Daily Telegraph | 480,873 | -4.9 | ||
Financial Times | 206,813 | -4.7 | 21,804 | |
The Guardian | 166,977 | -7.6 | ||
i | 277,498 | -3.3 | 69,178 | |
The Independent | 58,002 | -8.1 | 15,860 | |
The Times | 392,572 | -1.8 | 20,591 | |
Sundays | ||||
Daily Star – Sunday | 250,574 | -14.9 | ||
The Sun on Sunday | 1,500,739 | -9.7 | 2,158 | |
Sunday Mail | 204,372 | -13.2 | 3,834 | |
Sunday Mirror | 810,404 | -14.0 |
|
|
Sunday People | 306,280 | -17.2 | ||
The Mail on Sunday | 1,435,119 | -5.1 | 72,023 | |
Sunday Express | 367,049 | -11.4 | ||
Independent on Sunday | 100,158 | -2.1 | 52,406 | |
The Observer | 194,142 | -3.0 | ||
The Sunday Telegraph | 366,241 | -7.4 | ||
The Sunday Times | 773,486 | -4.8 | 11,139 |
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