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September 24, 2025updated 15 Jan 2026 2:28pm

Personalisation is paying off for Hamburger Morgenpost

By Press Gazette

Hamburger Morgenpost head of product Dana Schluenzen tells Dominic Ponsford how offering readers a personalised selection of homepage stories has paid off with higher click-throughs and more returning visitors. This podcast also features insights from the CEO of website personalisation specialists Kilkaya, Tarjei Gilbrant.

This episode is sponsored by Kilkaya.

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