Press Gazette’s 33rd Future of Media Explained podcast looks at paywall strategies for publishers in 2023 and is sponsored by AdvantageCS.
In a tough market, paywalls, podcasts and newsletters have been identified as strong areas to find new revenue this year.
We spoke to Philippe van Mastrigt, director of European operations for one of the longest-established subscription technology companies in the world AdvantageCS, and Katia Debusschere, manager of acquisition and retention at Mediahuis Belgium.
They talked to Press Gazette about how news publishers globally are protecting and growing online news subscriptions, what’s working and what isn’t.
How to listen to Press Gazette’s Future of Media Explained podcast
1. In your browser
You can use the player above to listen in your browser right now. Future of Media Explained is published every week.
You could bookmark the Future of Media Explained homepage on Acast.
And if you sign up for our Future of Media newsletter you will receive an email link to the latest show every Thursday.
2. In a podcast app
The Future of Media Explainedis available on all major podcast apps including: Apple Podcasts, Spotify and Acast.
Or search for Future of Media Explained wherever you get your podcasts.
3. On your smart speaker
If you have an Amazon Echo, Google Home or Apple HomePod smart speaker, ask it to “play the latest episode of the Press Gazette Future of Media Explained podcast”. The same command also works with virtual assistants on mobile devices.
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