View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. The Wire
  2. Media Mergers
January 9, 2023

Haymarket buys Bay Publishing Ltd as part of ‘digital transformation’

The acquired titles focus on health and safety and industrial impact on the environment.

By Bron Maher

B2B and specialist publisher Haymarket has acquired Bay Publishing Ltd, which runs Health and Safety International, HSME (Health and Safety Middle East), and AWE International, which covers “the impact of industry on the environment”.

Haymarket said the purchase meant that “Bay Publishing’s global client base will have the opportunity to source the leads they need to grow their businesses via Audience Labs’ ability to create tailored content, customised marketing, webinars and more”.

Haymarket media group chief executive Kevin Costello said: “Adding Bay to our portfolio couldn’t have come at a better time. It plays to our digital transformation strengths and Haymarket’s known audience model, plus we are experts in producing brands in multiple channels.

“We are eager to respond to Bay’s audience and client needs and it aligns well with our ambitious growth plans in the coming months too.”

Nigel Fellows, who co-founded Bay Publishing with Nick Limm in 2002, said Haymarket’s “global presence allows our clients to gain enhanced growth opportunities, build new lead-generation and content products and benefit from the established capabilities Haymarket already has”.

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Limm said: “The Haymarket team made this decision an easy one for us. With their ownership, Bay Publishing can keep the top-quality journalism we have always been proud of, while building on the opportunities we know our clients want. The next natural step for Bay Publishing is an enhanced digital transformation and we are excited to see Haymarket take it to the next level.”

Content from our partners
How PA Media is helping newspapers make the digital transition
Publishing on the open web is broken, how generative AI could help fix it
Impress: Regulation, arbitration and complaints resolution

Haymarket said it would retain the existing team at Bay Publishing, who will continue to work from their Weymouth office. The company declined to disclose the value of the deal.

Last month company founder and Conservative grandee Michael Heseltine retired as Haymarket chairman, ceding the role to his son Rupert.

Topics in this article :

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network