Katie Vanneck-Smith, co-founder and publisher at “slow news” outlet Tortoise, is to depart the outlet to be chief executive of magazine publisher Hearst UK.
Vanneck-Smith, who helped set up Tortoise in 2018, had previously served as president of The Wall Street Journal and Dow Jones.
Hearst Magazines president Debi Chirichella said Vanneck-Smith is “an entrepreneurial leader with experience building and monetising audiences. Her passion for media and profound understanding of clients and customers’ needs in a digital world will enable us to build on Hearst UK’s solid foundation.”
Earlier this month, Vanneck-Smith explained to an audience at the Publisher Podcast Summit in London how Tortoise’s audio team had become profitable within its first 12 months of operation.
She starts work at Hearst on 1 December.
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