Ranked: News publishers’ Instagram growth from 2021 to 2023
BBC News is the biggest newsbrand on Instagram, while Healthline Media is the fastest-growing.
ByTikTok
Gen Z news consumers don’t (and won’t) visit publisher websites
No reason to suspect 18 to 24 group will change their ways as they get older.
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Social media eclipses publishers as entry point for news – but Facebook fading
Facebook remained the most important social network for news despite the decline.
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CEO interview: Why Barstool Sports is betting on success during a ‘dark time for media’
Erika Ayers said building brands and personalities “that mean something to people” is key to survival.
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Objective news helped Ac2ality become third biggest European newsbrand on Tiktok
How Spanish social native startup Ac2ality became one of the most-followed news brands on Tiktok.
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NME interview: How music journalism can stay relevant in Tiktok age
NME Networks’ Holly Bishop on the future of music journalism.
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Where do Britons get their news? Publisher websites and TV most popular sources
Traditional news names are still the most popular news sources in the UK a new survey finds
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BBC advises staff against using Tiktok on work devices unless for ‘editorial and marketing’
The BBC said staff should have a “justified business reason” to install Tiktok on work phones.
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