How to keep subscribers: What’s working at Hearst, Immediate and Mark Allen Group
Marketing and retention bosses at Hearst, Immediate and Mark Allen Group on how they keep subscribers.
ByMark Allen Group
Mark Allen Group expands into Asia and financial services with £6.5m Bonhill purchase
Mark Allen Group continues rapid expansion with Bonhill deal.
By
Boom time for B2B as Mark Allen Group turnover grows 37% to £60m
Profits before tax at Mark Allen Group were up 54% to £9.4m in the year to 31 March 2022.
By
The UK’s biggest media companies revealed: Top 50 ranking
A run down of the UK’s biggest media companies shows that news publishers are facing stiff competition from new, non-traditional…
By
Future of Media Explained podcast episode one: Winning at B2B
The first edition of Press Gazette’s weekly Future of Media Explained Podcast is entitled Winning at B2B and features an…
By B2B publisher Mark Allen says early bet on subscriptions and rewarding staff both key to success
B2B publisher Mark Allen Group is among the media companies that proved remarkably resilient throughout the Covid-19 pandemic – even…
By B2B publisher Mark Allen Group reports pandemic profit growth
Specialist publisher Mark Allen Group grew profits in the first full-year of the Covid-19 pandemic by a fifth despite a…
By
‘People need less screen time’: Why fast-growing B2B publisher Mark Allen is investing in print
Specialist publisher Mark Allen Group has launched two print titles with websites and events to come as it seeks out…
By
