View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

Google parent company Alphabet passed £100bn in revenue last year

By Arun Kakar

Google’s parent company, Alphabet, has posted annual revenues of $111bn for 2017, up 23 per cent year-on-year, new unaudited figures show.

The company’s fourth quarter performance was its highest ever revenue quarter at $32bn, with Google advertising income making up $27bn (84 per cent).

It made a year-on-year increase of 43 per cent for aggregate-per-click advertising.

Cost-per-click revenues were down 14 per cent year-on- year, a trend that Alphabet attributed to the shift to mobile, where the majority of advertising money is spent.

Ruth Porat, chief finance officer of Alphabet said: “Our full year operating income growth continues to underscore our core strength, and on top of this, we continue to make substantial investments for the long-term in exciting new businesses.”

Press Gazette’s Duopoly campaign has raised concerns that Google and Facebook are undermining the news industry by taking most digital advertising.

By 2020 Google and Facebook are expected to take 71 per cent of all the money spent in the UK on digital advertising, according to a report by analysts OC&C.

Content from our partners
Free journalism awards for journalists under 30: Deadline today
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition

Social media companies were urged last December to accelerate efforts to tackle hate crime after facing tough questions from MPs over their handling of online abuse.

Topics in this article :

Email to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network