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September 17, 2010

Bristol Evening Post launches paid-for iPhone app following reader research

By Alexandra Zeevalkink

The Bristol Evening Post has launched a paid-for application for the  Apple iPhone following an online reader survey.

According to the Northcliffe-owned paper, the survey showed readers were willing to pay for local news.

The daily claims it is the first news app in the country that allows users to view and submit story comments about online articles.

The ThisisBristol app is now available to download from the iTunes Store for £1.19 and lets users browse local stories, view picture galleries and get the latest weather in Bristol.

It also contains a feature called iReporter, which allows users to upload their own stories, pictures and videos to the newspaper’s website.

Thisisbristol.co.uk content editor Steve Mellen said: “This is another opportunity, on top of our print and online presence, for us to reach readers and for them to comment on local news which affects them.

“It is important for people to be able to feed back their opinions on local issues and to be able to send us information on events or breaking news which is happening in their neighbourhoods.”

Related articles by Press Gazette:

KOS Media launches iPad app for its Kent newspapers

Daily Mail to launch 15 iPhone apps next year

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