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‘Super users’ drive engagement as more people spend time on mobile apps
Mobile app users’ habits revealed in media report from Pugpig offering industry benchmarks.
ByMobile
Chinese news app pays users to read articles in battle for engagement in ‘eyeball economy’
A Chinese news app is paying people to read its articles in an effort to keep them more engaged and…
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Publishers expect mobile and video ad revenue to jump by a quarter over next year, new research claims
European publishers predict advertising revenue from video and mobile will grow by more than a quarter next year, according to new…
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Android fastest-growing platform for Sky News as app downloads hit 10 million
Sky News says it has reached the 10-million download milestone for its mobile applications – across iPhone, iPad, Android, Windows…
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Newspaper advertising to be overtaken by mobile this year, study claims
Mobile advertising revenue in the UK is set to overtake newspapers for the first time this year and will have…
ByGuardian’s Simon Rogers wins award for statistical excellence in journalism
The Guardian’s Simon Rogers has won the online category in the the Royal Statistical Society’s (RSS) annual journalism awards. Rogers,…
ByFT’s 300,000 online subscribers will have overtaken real print sales figure some time ago
The Financial Times made much of the news last week that paid-for online subscriptions have now exceeded print circulation for…
ByKeep safe with that L***** 20** coverage
If you’re planning a souvenir Olympic supplement with support advertising, remember there are strict legal guidelines that restrict the content.…
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