Six reasons why publishers should consolidate their tech stacks
White paper detailing benefits for publishers of a simplified tech stack.
Evolok
Subscriptions and monetisation platform for publishers
Key selling points of the Evolok subscriptions platform for publishers
The platform provides a complete ecosystem including:• An identity management system• An intelligent segmentation module which includes a DMP• A Subscription management system offering a dynamic commerce engine• A content access module offering a multitude of paywall options• Content recommendations and email marketing as well as a marketing-centric journey builder with drag and drop templates allowing instant campaign management• Additional to the core modules an audience analytic data store provides insights as well as an algorithm-based engagement scoring option allowing the subscription process to be automated.
How and why digital publishers should consolidate their tech stacks
How having fewer technology tools under one system can drive revenue and subscriptions.
By Freddy Mayhew
Evolok: Subscriptions and monetisation platform for publishers
Partner Content*: Evolok is the total, modular solution providing a sophisticated digital subscriptions platform for publishers. The Evolok platform lets large media and publishing companies create incredible experiences for users and unlock their content’s true revenue potential. This is enabled through engagement and dynamic monetisation. Key selling points of the Evolok subscriptions platform for publishers …
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