Fighting for quality news media in the digital age.

  1. Comment
June 11, 2024

ITN election diary: Report from the frontline of the first Tiktok election

ITV News launched a politics-specific Tiktok - but then had less time than anticipated to grow it before the election.

By Lewis Denison

This is the first entry in a new election diary in collaboration with ITN. Insights will come twice a week from across the ITV News, Channel 4 News and Channel 5 News teams.

People come to Tiktok for the memes, but stay for the politics. Well, it’s my job to try and make sure that happens.

This has been called the first Tiktok election, and that was proven when all the main political parties joined the platform within days of the national poll being called.

You've reached your limit of free articles

Please register now to continue reading

Already registered? Log in here
Websites in our network