Only two daily newspapers in the UK put on print circulation in the second half of 2012 – the Ipswich Star and the Paisley Daily Express.
The Ipswich Star’s increase of 8.5 per cent has to be seen in the context of a daily circulation of 16,783 – only 64 per cent of which is paid for.
But the Paisley Daily Express could claim a genuine 1.3 per cent sales rise to a paid-for average daily sale of 7,232.
Related
The average rate of sales decline for the 77 daily titles audited this time around was 6 per cent and total average per edition sales dropped from 2,308,943 in the second half of 2011 to 2,147,672 in the second half of 2012.
The biggest faller was the Newsquest-owned Brighton Argus, which fell 19.6 per cent year on year to 19,199 followed by the Norwich Evening News, which fell 19.3 per cent to 13,322.
A year ago the Norwich daily claimed to be the best performing title in the country with circulation up 7.5 per cent to 18.931. But this included 3,134 bulk copies which have now been stripped out.
Allan Rennie, Media Scotland's editor-in-chief, said: "This is a tremendous testament to the hard work and talent of editor John Hutcheson and all his team at the Paisley Daily Express. A bright new design, fantastic stories that promote Paisley and great scoops have driven this sales result. The great thing is the latest figures are showing that sales growth is actually accelerating.
"However, the Paisley Daily Express isn't resting on its laurels as the country's best performing daily and we'll be launching new initiatives and promotions to stay where we belong, at number one."
Regional press sales for the second half of 2012 (source ABC)
Ranked by year on year circulation performance:
|
Name of title |
Avg sake |
%paid for |
% change |
|
Ipswich Star |
16783 |
64% |
8.5% |
|
Paisley Daily Express |
7232 |
100% |
1.3% |
|
Guernsey Press & Star |
14794 |
92% |
-1.5% |
|
Aberdeen – Press & Journal |
66679 |
99% |
-1.6% |
|
Jersey Evening Post |
17619 |
98% |
-2.2% |
|
Irish News – Morning |
40917 |
100% |
-2.4% |
|
Daily Post (Wales) |
29577 |
100% |
-3.4% |
|
Liverpool Echo |
77849 |
100% |
-4.5% |
|
Oxford Mail |
17070 |
100% |
-4.8% |
|
Ulster – News Letter |
21475 |
99% |
-4.8% |
|
Dorset Echo |
15948 |
100% |
-4.9% |
|
Swindon Advertiser |
16259 |
100% |
-5.2% |
|
Huddersfield Daily Examiner |
18241 |
100% |
-5.2% |
|
Derby Telegraph |
29010 |
98% |
-5.6% |
|
Hull Daily Mail |
39038 |
100% |
-5.7% |
|
Southend – Basildon – Castle Point – Echo |
28335 |
100% |
-5.8% |
|
Cambridge News |
19012 |
86% |
-6.0% |
|
Bristol – Western Daily Press |
25264 |
100% |
-6.0% |
|
The Leader (Wrexham, Flintshire & Chester) |
14545 |
100% |
-6.1% |
|
Carlisle – News and Star West |
4235 |
100% |
-6.2% |
|
Dundee Evening Telegraph |
21444 |
100% |
-6.4% |
|
Leeds – Yorkshire Post |
35940 |
96% |
-6.4% |
|
Bournemouth – The Daily Echo |
24122 |
100% |
-6.5% |
|
Carlisle – News and Star East |
10849 |
100% |
-6.6% |
|
Burton Mail |
11138 |
100% |
-6.6% |
|
Worcester News |
12664 |
100% |
-6.7% |
|
Gloucestershire Echo |
14111 |
99% |
-6.8% |
|
Cardiff – South Wales Echo |
28893 |
100% |
-6.8% |
|
Aberdeen – Evening Express |
40722 |
100% |
-7.5% |
|
Plymouth – Western Morning News |
29227 |
100% |
-7.6% |
|
South Wales Argus – Evening |
20589 |
100% |
-7.7% |
|
Darlington – The Northern Echo |
36740 |
100% |
-7.7% |
|
Belfast Telegraph |
49530 |
78% |
-7.9% |
|
Teesside – Evening Gazette |
35511 |
100% |
-8.0% |
|
Greenock Telegraph |
12773 |
100% |
-8.2% |
|
Grimsby Telegraph |
22343 |
100% |
-8.2% |
|
Barrow – North West Evening Mail |
12281 |
100% |
-8.4% |
|
York – The Press |
23007 |
100% |
-8.8% |
|
Plymouth – The Herald |
25776 |
99% |
-8.9% |
|
The Sentinel |
43814 |
100% |
-9.0% |
|
South Wales Evening Post |
34873 |
98% |
-9.1% |
|
Shropshire Star |
46489 |
100% |
-9.3% |
|
Newcastle-Upon-Tyne Journal |
21851 |
100% |
-9.4% |
|
The Bolton News |
18620 |
100% |
-9.5% |
|
Lancashire Telegraph – Blackburn |
20076 |
100% |
-9.5% |
|
Southampton – Southern Daily Echo |
28049 |
100% |
-9.6% |
|
Birmingham Mail |
40004 |
95% |
-9.8% |
|
Colchester – Daily Gazette |
14071 |
100% |
-9.9% |
|
Bradford – Telegraph & Argus |
22915 |
100% |
-9.9% |
|
Express & Star (West Midlands) |
93799 |
96% |
-10.0% |
|
The Citizen |
17137 |
99% |
-10.2% |
|
Coventry Telegraph |
29266 |
93% |
-10.3% |
|
Leeds – Yorkshire Evening Post |
31198 |
100% |
-10.5% |
|
South Shields – Shields Gazette |
12646 |
100% |
-10.7% |
|
Sheffield Star & Green 'Un |
31992 |
100% |
-10.9% |
|
Newcastle-Upon-Tyne Evening Chronicle |
45225 |
100% |
-10.9% |
|
Dundee Courier & Advertiser |
53243 |
100% |
-10.9% |
|
Wales – The Western Mail |
23035 |
100% |
-11.1% |
|
The Post |
32214 |
97% |
-11.2% |
|
The News – Portsmouth |
34960 |
99% |
-11.3% |
|
Norwich – Eastern Daily Press |
49247 |
97% |
-11.4% |
|
Manchester Evening News |
74702 |
67% |
-11.6% |
|
Oldham Evening Chronicle |
12019 |
99% |
-11.9% |
|
Sunderland Echo & Football Echo |
26702 |
100% |
-12.9% |
|
Leicester Mercury |
42056 |
99% |
-13.2% |
|
Glasgow – Evening Times |
42432 |
100% |
-13.6% |
|
Edinburgh – Evening News |
32160 |
99% |
-13.7% |
|
Hartlepool Mail |
11473 |
100% |
-14.3% |
|
Nottingham Post |
29085 |
100% |
-14.3% |
|
Ipswich – East Anglian Daily Times |
25294 |
92% |
-15.0% |
|
Wigan Evening Post |
5719 |
100% |
-15.3% |
|
Lancashire Evening Post |
18705 |
100% |
-15.3% |
|
The Gazette – Blackpool |
17678 |
100% |
-16.4% |
|
Doncaster Star |
1703 |
100% |
-19.3% |
|
Norwich – Evening News |
13322 |
97% |
-19.3% |
|
The Argus Brighton |
19199 |
100% |
-19.6% |
Ranked by total sale:
|
Name of title |
Avg sake |
%paid for |
% change |
|
Express & Star (West Midlands) |
93799 |
96% |
-10.0% |
|
Liverpool Echo |
77849 |
100% |
-4.5% |
|
Manchester Evening News |
74702 |
67% |
-11.6% |
|
Aberdeen – Press & Journal |
66679 |
99% |
-1.6% |
|
Dundee Courier & Advertiser |
53243 |
100% |
-10.9% |
|
Belfast Telegraph |
49530 |
78% |
-7.9% |
|
Norwich – Eastern Daily Press |
49247 |
97% |
-11.4% |
|
Shropshire Star |
46489 |
100% |
-9.3% |
|
Newcastle-Upon-Tyne Evening Chronicle |
45225 |
100% |
-10.9% |
|
The Sentinel |
43814 |
100% |
-9.0% |
|
The Herald |
43157 |
100% |
|
|
Glasgow – Evening Times |
42432 |
100% |
-13.6% |
|
Leicester Mercury |
42056 |
99% |
-13.2% |
|
Irish News – Morning |
40917 |
100% |
-2.4% |
|
Aberdeen – Evening Express |
40722 |
100% |
-7.5% |
|
Birmingham Mail |
40004 |
95% |
-9.8% |
|
Hull Daily Mail |
39038 |
100% |
-5.7% |
|
Darlington – The Northern Echo |
36740 |
100% |
-7.7% |
|
Leeds – Yorkshire Post |
35940 |
96% |
-6.4% |
|
Teesside – Evening Gazette |
35511 |
100% |
-8.0% |
|
The News – Portsmouth |
34960 |
99% |
-11.3% |
|
South Wales Evening Post |
34873 |
98% |
-9.1% |
|
The Post |
32214 |
97% |
-11.2% |
|
Edinburgh – Evening News |
32160 |
99% |
-13.7% |
|
Sheffield Star & Green 'Un |
31992 |
100% |
-10.9% |
|
Leeds – Yorkshire Evening Post |
31198 |
100% |
-10.5% |
|
Daily Post (Wales) |
29577 |
100% |
-3.4% |
|
Coventry Telegraph |
29266 |
93% |
-10.3% |
|
Plymouth – Western Morning News |
29227 |
100% |
-7.6% |
|
Nottingham Post |
29085 |
100% |
-14.3% |
|
Derby Telegraph |
29010 |
98% |
-5.6% |
|
Cardiff – South Wales Echo |
28893 |
100% |
-6.8% |
|
Southend – Basildon – Castle Point – Echo |
28335 |
100% |
-5.8% |
|
Southampton – Southern Daily Echo |
28049 |
100% |
-9.6% |
|
Sunderland Echo & Football Echo |
26702 |
100% |
-12.9% |
|
Plymouth – The Herald |
25776 |
99% |
-8.9% |
|
Ipswich – East Anglian Daily Times |
25294 |
92% |
-15.0% |
|
Bristol – Western Daily Press |
25264 |
100% |
-6.0% |
|
Bournemouth – The Daily Echo |
24122 |
100% |
-6.5% |
|
Wales – The Western Mail |
23035 |
100% |
-11.1% |
|
York – The Press |
23007 |
100% |
-8.8% |
|
Bradford – Telegraph & Argus |
22915 |
100% |
-9.9% |
|
Grimsby Telegraph |
22343 |
100% |
-8.2% |
|
Newcastle-Upon-Tyne Journal |
21851 |
100% |
-9.4% |
|
Ulster – News Letter |
21475 |
99% |
-4.8% |
|
Dundee Evening Telegraph |
21444 |
100% |
-6.4% |
|
South Wales Argus – Evening |
20589 |
100% |
-7.7% |
|
Lancashire Telegraph – Blackburn |
20076 |
100% |
-9.5% |
|
The Argus Brighton |
19199 |
100% |
-19.6% |
|
Cambridge News |
19012 |
86% |
-6.0% |
|
Lancashire Evening Post |
18705 |
100% |
-15.3% |
|
The Bolton News |
18620 |
100% |
-9.5% |
|
Huddersfield Daily Examiner |
18241 |
100% |
-5.2% |
|
The Gazette – Blackpool |
17678 |
100% |
-16.4% |
|
Jersey Evening Post |
17619 |
98% |
-2.2% |
|
The Citizen |
17137 |
99% |
-10.2% |
|
Oxford Mail |
17070 |
100% |
-4.8% |
|
Ipswich Star |
16783 |
64% |
8.5% |
|
Swindon Advertiser |
16259 |
100% |
-5.2% |
|
Dorset Echo |
15948 |
100% |
-4.9% |
|
Guernsey Press & Star |
14794 |
92% |
-1.5% |
|
The Leader (Wrexham, Flintshire & Chester) |
14545 |
100% |
-6.1% |
|
Gloucestershire Echo |
14111 |
99% |
-6.8% |
|
Colchester – Daily Gazette |
14071 |
100% |
-9.9% |
|
Norwich – Evening News |
13322 |
97% |
-19.3% |
|
Greenock Telegraph |
12773 |
100% |
-8.2% |
|
Worcester News |
12664 |
100% |
-6.7% |
|
South Shields – Shields Gazette |
12646 |
100% |
-10.7% |
|
Barrow – North West Evening Mail |
12281 |
100% |
-8.4% |
|
Oldham Evening Chronicle |
12019 |
99% |
-11.9% |
|
Hartlepool Mail |
11473 |
100% |
-14.3% |
|
Burton Mail |
11138 |
100% |
-6.6% |
|
Carlisle – News and Star East |
10849 |
100% |
-6.6% |
|
Paisley Daily Express |
7232 |
100% |
1.3% |
|
Wigan Evening Post |
5719 |
100% |
-15.3% |
|
Carlisle – News and Star West |
4235 |
100% |
-6.2% |
Listed in alphabetical order:
|
Name of title |
Avg sake |
%paid for |
% change |
|
Aberdeen – Evening Express |
40722 |
100% |
-7.5% |
|
Aberdeen – Press & Journal |
66679 |
99% |
-1.6% |
|
Barrow – North West Evening Mail |
12281 |
100% |
-8.4% |
|
Belfast Telegraph |
49530 |
78% |
-7.9% |
|
Birmingham Mail |
40004 |
95% |
-9.8% |
|
Bournemouth – The Daily Echo |
24122 |
100% |
-6.5% |
|
Bradford – Telegraph & Argus |
22915 |
100% |
-9.9% |
|
Bristol – Western Daily Press |
25264 |
100% |
-6.0% |
|
Burton Mail |
11138 |
100% |
-6.6% |
|
Cambridge News |
19012 |
86% |
-6.0% |
|
Cardiff – South Wales Echo |
28893 |
100% |
-6.8% |
|
Carlisle – News and Star East |
10849 |
100% |
-6.6% |
|
Carlisle – News and Star West |
4235 |
100% |
-6.2% |
|
Colchester – Daily Gazette |
14071 |
100% |
-9.9% |
|
Coventry Telegraph |
29266 |
93% |
-10.3% |
|
Daily Post (Wales) |
29577 |
100% |
-3.4% |
|
Darlington – The Northern Echo |
36740 |
100% |
-7.7% |
|
Derby Telegraph |
29010 |
98% |
-5.6% |
|
Doncaster Star |
1703 |
100% |
-19.3% |
|
Dorset Echo |
15948 |
100% |
-4.9% |
|
Dundee Courier & Advertiser |
53243 |
100% |
-10.9% |
|
Dundee Evening Telegraph |
21444 |
100% |
-6.4% |
|
Edinburgh – Evening News |
32160 |
99% |
-13.7% |
|
Express & Star (West Midlands) |
93799 |
96% |
-10.0% |
|
Glasgow – Evening Times |
42432 |
100% |
-13.6% |
|
Gloucestershire Echo |
14111 |
99% |
-6.8% |
|
Greenock Telegraph |
12773 |
100% |
-8.2% |
|
Grimsby Telegraph |
22343 |
100% |
-8.2% |
|
Guernsey Press & Star |
14794 |
92% |
-1.5% |
|
Hartlepool Mail |
11473 |
100% |
-14.3% |
|
Huddersfield Daily Examiner |
18241 |
100% |
-5.2% |
|
Hull Daily Mail |
39038 |
100% |
-5.7% |
|
Ipswich – East Anglian Daily Times |
25294 |
92% |
-15.0% |
|
Ipswich Star |
16783 |
64% |
8.5% |
|
Irish News – Morning |
40917 |
100% |
-2.4% |
|
Jersey Evening Post |
17619 |
98% |
-2.2% |
|
Lancashire Evening Post |
18705 |
100% |
-15.3% |
|
Lancashire Telegraph – Blackburn |
20076 |
100% |
-9.5% |
|
Leeds – Yorkshire Evening Post |
31198 |
100% |
-10.5% |
|
Leeds – Yorkshire Post |
35940 |
96% |
-6.4% |
|
Leicester Mercury |
42056 |
99% |
-13.2% |
|
Liverpool Echo |
77849 |
100% |
-4.5% |
|
Manchester Evening News |
74702 |
67% |
-11.6% |
|
Newcastle-Upon-Tyne Evening Chronicle |
45225 |
100% |
-10.9% |
|
Newcastle-Upon-Tyne Journal |
21851 |
100% |
-9.4% |
|
Norwich – Eastern Daily Press |
49247 |
97% |
-11.4% |
|
Norwich – Evening News |
13322 |
97% |
-19.3% |
|
Nottingham Post |
29085 |
100% |
-14.3% |
|
Oldham Evening Chronicle |
12019 |
99% |
-11.9% |
|
Oxford Mail |
17070 |
100% |
-4.8% |
|
Paisley Daily Express |
7232 |
100% |
1.3% |
|
Plymouth – The Herald |
25776 |
99% |
-8.9% |
|
Plymouth – Western Morning News |
29227 |
100% |
-7.6% |
|
Sheffield Star & Green 'Un |
31992 |
100% |
-10.9% |
|
Shropshire Star |
46489 |
100% |
-9.3% |
|
South Shields – Shields Gazette |
12646 |
100% |
-10.7% |
|
South Wales Argus – Evening |
20589 |
100% |
-7.7% |
|
South Wales Evening Post |
34873 |
98% |
-9.1% |
|
Southampton – Southern Daily Echo |
28049 |
100% |
-9.6% |
|
Southend – Basildon – Castle Point – Echo |
28335 |
100% |
-5.8% |
|
Sunderland Echo & Football Echo |
26702 |
100% |
-12.9% |
|
Swindon Advertiser |
16259 |
100% |
-5.2% |
|
Teesside – Evening Gazette |
35511 |
100% |
-8.0% |
|
The Argus Brighton |
19199 |
100% |
-19.6% |
|
The Bolton News |
18620 |
100% |
-9.5% |
|
The Citizen |
17137 |
99% |
-10.2% |
|
The Gazette – Blackpool |
17678 |
100% |
-16.4% |
|
The Herald |
43157 |
100% |
|
|
The Leader (Wrexham, Flintshire & Chester) |
14545 |
100% |
-6.1% |
|
The News – Portsmouth |
34960 |
99% |
-11.3% |
|
The Post |
32214 |
97% |
-11.2% |
|
The Sentinel |
43814 |
100% |
-9.0% |
|
Ulster – News Letter |
21475 |
99% |
-4.8% |
|
Wales – The Western Mail |
23035 |
100% |
-11.1% |
|
Wigan Evening Post |
5719 |
100% |
-15.3% |
|
Worcester News |
12664 |
100% |
-6.7% |
|
York – The Press |
23007 |
100% |
-8.8% |
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