View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Data
  2. Audience Data
November 17, 2016

i grows print sale in October despite 10p cover price increase

By Dominic Ponsford

The i and the Star titles were the only national newspapers to increase print sales year on year in October.

The i rose 1.5 per cent to an average daily circulation of 278,843 and the Daily Star rose 7 per cent year on year to 462,306 (helped by a 30p cover price, down from 40p in the same period a year earlier). The i managed its growth despite a 10p weekday cover price increase to 50p, compared with 40p a year ago.

The Times and Sunday Times both posted overall print circulation increases thanks to the presence of an extra 50,000 bulk give-away copies each last month, compared with October 2015. The i has kept its bulk distribution level year on year.

Click for the national newspaper website traffic figures for October.

  Oct-16 MoM% YoY% Bulks
The Sun 1,672,217 -1.44 -7.38 95,272
Daily Mail 1,510,824 -0.62 -5.2 73,882
Metro (free) 1,480,187 10.34 9.93
The Sun on Sunday 1,437,208 -1.43 -5.09 98,211
The Mail on Sunday 1,315,977 -0.95 -6.44 66,602
London Evening Standard (free) 899,847 1.01 -0.07
The Sunday Times 781,237 1.12 1.96 75,993
Daily Mirror 756,142 -1.51 -10.17 45,000
Sunday Mirror 680,497 -1.68 -15.03 45,000
Daily Star 462,306 -2.86 7 113
The Daily Telegraph 456,999 -0.28 -3.79 20,901
The Times 437,352 -0.61 10.94 74,061
Daily Express 397,236 -1.16 -3.4
The Sunday Telegraph 364,785 0.16 0.77 24,914
Sunday Express 349,220 -0.67 -3.48
i 278,843 -3.93 1.53 68,501
Daily Star – Sunday 274,796 -3.66 1.43
Sunday People 263,011 -1.03 -12.72 7,000
Financial Times 194,152 0.31 -7.16 21,563
The Observer 188,657 3.3 -0.17
Sunday Mail 176,187 -2.1 -12.67 3,818
Daily Record 163,311 -1.15 -10.47 4,970
The Guardian 157,778 0.05 -5.5
Sunday Post 147,653 0.15 -20.54
City AM (free) 91,392 0.38 -13.52

Topics in this article :

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly dose of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network