Stoke city council seeks commercial advertising with monthly newspaper

Stoke-on-Trent city council is proposing to increase the frequency of its publication from six times a year to monthly, giving it an annual budget of £350,000 a year.

It also wants to formerly register Our City as a newspaper so that it can attract advertising.

Independent councillor Ann James told Northcliffe-owned daily The Sentinel:

Do you ever use a voice assistant (Alexa, Siri etc.) to access news content?

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“Many people in the city are already disillusioned with the council, and they will see this as yet more spin.

“People will still just put it in the bin without reading it.

“Those who are interested in local news go out and buy The Sentinel.

“We used to print a quarterly booklet containing all the phone numbers for the different council departments, which people found very useful, but I don’t think they want a council newspaper.”



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