CEO interview: Why Barstool Sports is betting on success during a ‘dark time for media’
Erika Ayers said building brands and personalities "that mean something to people" is key to survival.
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Twitter’s shrinking role as traffic source for news publishers revealed
Twitter – already a small source of clicks for publishers – has further declined in importance.
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Objective news helped Ac2ality become third biggest European newsbrand on Tiktok
How Spanish social native startup Ac2ality became one of the most-followed news brands on Tiktok.
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Google traffic worth less than £75m per year to UK publishers says NMA
Publishers and platforms disagree over how much they each benefit from each other.
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Jonah Peretti closes Buzzfeed News bemoaning lack of investment from platforms
The company is also laying off 15% of staff across all departments.
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Why business journalists love Linkedin and Linkedin loves them back
Newsletters are the latest tool pleasing journalists, but classic posts are still proving useful too.
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Costs of verification and API access on Twitter could outweigh benefits for publishers
“What news outlets need most now from Musk is clarity, consistency and a period of digital calm."
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Twitter is facing an exodus from its most devoted followers: Journalists
Nearly all journalists are on Twitter - but half are thinking about leaving.
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