View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Archive content
June 29, 2006updated 22 Nov 2022 7:58pm

So popular Manuel is Top of the… Fridge

By Press Gazette

A big band song composed by the staff on a specialist magazine, to mark the departure of a colleague, is flying up the online music charts.

The colleagues of advertising sales manager Manuel Battista of Emap Maclaren's Refrigeration and Air Conditioning penned "Hasta la vista, Manuel Battista" on Post-it notes during a lunchtime. It was then orchestrated and recorded in editor Andrew Bailey's home studio.

The wheeze has had an unexpected side-effect. As a result of Croydon-based colleagues visiting the website to hear the song, it is in the online chart at number 72, out of a field of 80,000.

The up-tempo number charts Manuel's rise to fame as company cycling evangelist and much-loved manager. The lyrics point out that in moving jobs he was "swapping his sharp leather saddle for the M25".

"At this rate Manuel could find himself on Top of the Pops. He's got five weeks before it goes off-air. That would be an unusual leaving present. It's Barry Manilow meets the Wurzels," said Bailey.

Battista said: "I was gobsmacked. It's a fabulous song! They put it up on its own website, so the whole world can hear it.

Everyone was dancing to it in the office.

Content from our partners
Free journalism awards for journalists under 30: Deadline today
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition

They managed to summarise 15 years of my life in three verses, make it rhyme and set it to music. I was blown away."

Reflecting Manuel's Latin roots, the song has a touch of "Copacabana" about it. It can be downloaded from soundclick.com.

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network