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Revenue growth to £62m for Mail Online largely offsets print decline

By Dominic Ponsford

Mail Online has has reported revenue up 41 per cent year on year from £44m to £62m.

The increase helped offset a 5 per cent fall in revenue for the Daily Mail and Mail on Sunday print editions from £562m in 2013 to £536m for the year to 30 September.

Revenue for free daily newspaper Metro fell 3 per cent year on year to £75m.

Overall the media division of Daily Mail and General Trust, which also includes online businesses Wowcher and Evenbase, reported revenue flat year on year at £796m and operating profit up 19 per cent to £95m.

Parent company DMGT said: “The underlying increase in digital advertising revenues across the dmg media portfolio continued to exceed the ongoing decline in print advertising revenues, with total underlying advertising revenues increasing by 5 per cent.

“Overall underlying circulation revenues declined by 4 per cent, outperforming in a difficult market environment.”

Mail Online averaged some 12m global unique ‘browsers’ in October with 193m over the course of the month, according to ABC.

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In October, the Daily Mail averaged 1.7m copies a day, down 5.3 per cent year on year. The Mail on Sunday averaged 1.5m copies per day, down 9 per cent year on year.

Metro had an average free distribution of 1.3m with a further 1.2m browsers per day online.

Read the DMGT annual results statement in full for the year to the end of September 2014 in full.

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