View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Comment
September 11, 2017updated 13 Sep 2017 10:00am

Sir Harold Evans backs Press Gazette Duopoly campaign: ‘Facebook and Google are the Harvey and Irma of journalism’

By Harold Evans

Press Gazette’s Duopoly campaign warns that Google and Facebook’s dominance over the £10bn UK digital advertising market is squeezing news publishers out of business. Here Sir Harold Evans gives the initiative his backing:

Facebook and Google are the Harvey and Irma of journalism – and democracy. Whatever else they do, the electronic duopoly deprive millions of information and argument as surely as the series of super storms deprive millions of light, power, home and hearth.

The climate change deniers will go on calling the link between hurricanes and greenhouse gases a ‘hoax’ until they’re standing on the last ice floe, but no one can deny the devastating effect of Facebook and Google on the viability of news organisations to investigate complexity and resist suppression.

Check out the news organisations starved to death.  Or watch what happens when an autocratic government shuts down independent news from newspapers  and radio as Cambodia is doing.

Facebook  and Google are platforms, distributors, with none of the attendant standards of the best journalism. They bring a vast carelessness to political news and social responsibility. They are not media companies, with reporters, fact checkers, editors. They don’t send reporters to Syria, don’t investigate corruption. They have no institutional memory.

Robert Thomson, chief executive of  News Corp, has it just right:  “There has been no tradition, as there is at great newspapers, of each day arguing over rights and wrongs, of fretful, thoughtful agonizing over social responsibility and the freedom of speech”.

It may seem a small matter that the Oldham Evening Chronicle shuts down after 160 years, just another loss of another local  service, the loss of another community watchdog. But in a week of chilling significance, Oldham shared news space with Moscow. Facebook finally owned up  to helping the Ruskies pollute the 2016 US Presidential election.

Content from our partners
Mather Economics and InsurAds combine to help publishers boost revenue
Press Gazette publishes ultimate guide to reader conversion and monetisation
Slow online ads cost UK publishers £50m a year: Here's how to fix them

The revelations, pursued with good old fashioned reporting, led by Scott Shane of the New York Times, should rally more Parliamentary support for the Press Gazette campaign to civilize the duopoly.

It will take some thought not to impede the proper business of the megas, but serious argument about precisely how to reconcile conflicting freedoms should get going with urgency.

Two stains on the halos of both megas require attention, first Facebook.

US intelligence agencies last January confirmed Mr Putin’s taste for the old fashioned cyber mugging of hacking emails and exploiting Wikileaks  calculated to damage Hillary Clinton. The penetration of Facebook is  more sophisticated, a stiletto rather than a cudgel.

To understand just how it works, let’s put ourselves  in the thick of the US election. I’m in touch on line with Melvin Redick, nice guy from Harrisburg Pennsylvania. I like the way he wears his baseball hat back front and the photo of his daughter’s face-painting  is charming.

On 8 June 2016 he  texts me a link to a start-up website: “These guys show hidden truth about Hillary Clinton, George Soros and other leaders of the US. Visit #DCLeaks website. It’s really interesting!”

I’m too busy to follow up, but at the office water cooler Amy from the room along the corridor says she’s changed her  mind about vo ting for Hillary. She’s grateful to Katherine Fulton for passing on some facts from DCLeaks.

Readers of Press Gazette, being supernaturally well informed, may recognize DCLeaks as an invention of Russian intelligence launched on 20 June, 2016, and Melvin, and Katherine, and Alicia and thousands of other Facebookers as the cyber phantoms they are.

But American voters had no clue they were being duped during the election by ads mostly directed against Clinton and stirring distrust all round.

The Russians trolls employed by the “Internet Research Agency” mimicking ordinary Americans Joes, bought 470 accounts.  They placed 3,000 ‘dark’ ads in the election, meaning they tailored them for specific voting audiences among Facebook’s billion-plus active daily users. The oison was pumped out.

Facebook has earned some credit by identifying and removing the 470 fake accounts; Twitter has done nothing and lets automated entries manufacture “trends”. But Facebook has been complacent about the ease of faking on its site, slow to respond. It has long way to go to for the transparency to restore trust to the standards of the best mainstream journalism.

The stakes are high. Studies at the University of Virginia lead Professor Siva Vaidhyanathan to conclude: “We are in the midst of a worldwide internet-based assault on democracy.” Facebook has contributed to that and profited from it.

The digital gorillas are great in  their ways. Facebook as social glue. Google vital for search: in my 2004 book on the history of innovation I lauded its Page Ranking but also its banner “You can make money without doing evil”.


Square that with Google sucking up classified advertising, the lifeblood of local newspapers. That’s collateral damage, the digerati say. Business is business.

But no silver tongue can escape the odium of shielding a notorious  website that sells children for sex.

Nicholas Kristof  in the New York Times has long fumed about the villainy of the trafficking website It’s astonishing that he now reports Google is quietly using its lobbying muscle in Washington to kill a narrowly focused bipartisan bill entitled Stop Enabling Sex Trafficking Act. Google also supports organisations helping Backpage fight lawsuits over its sex  trafficking.

Hypocrisy at the speed of light.

Sir Harold Evans, former editor of The Sunday Times and Times, is the author of Do I Make Myself Clear?

Sign Press Gazette’s petition urging Facebook and Google to return a fairer share of the money they make from the news industry to publishers.

Main picture (Reuters): A member of the Emergency Operations Committee (COE) monitors the trajectory of Hurricane Irma in Santo Domingo, Dominican Republic.

Topics in this article : , ,

Email to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network