View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. PG Podcast
February 29, 2024

Podcast 66: Online advertising – how publishers can survive a tsunami of change

Jim Edwards on how publishers can adapt to an online advertising ecosystem which has changed utterly.

By Press Gazette

Online advertising used to support investigative journalism at digital-native brands such as Buzzfeed News and Vice. In the space of just a few years everything has changed, and thousands of journalists have lost their jobs as a result.

Press Gazette editor-in-chief Dominic Ponsford talks to former Business Insider editor-in-chief Jim Edwards about what is going on and how publishers should adapt to an online publishing ecosystem which is being rocked by a tsunami of disruptive change.

How to subscribe to Press Gazette’s Future of Media Explained podcast

1. In your browser

You can use the player above to listen in your browser right now. Future of Media Explained is published every week.

You could bookmark the Future of Media Explained homepage on Acast.

And if you sign up for our Future of Media newsletter you will receive an email link to the latest show every Thursday.

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

2. In a podcast app

The Future of Media Explained is available on all major podcast apps including: Apple PodcastsSpotify and Acast.

Content from our partners
MHP Group's 30 To Watch awards for young journalists open for entries
How PA Media is helping newspapers make the digital transition
Publishing on the open web is broken, how generative AI could help fix it

Or search for Future of Media Explained wherever you get your podcasts.

3. On your smart speaker

If you have an Amazon Echo, Google Home or Apple HomePod smart speaker, ask it to “play the latest episode of the Press Gazette Future of Media Explained podcast”. The same command also works with virtual assistants on mobile devices.

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network