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February 9, 2023

Future of Media Explained 33: Paywall strategies for 2023

Paywall strategies for 2023 revealed.

By Press Gazette

Press Gazette’s 33rd Future of Media Explained podcast looks at paywall strategies for publishers in 2023 and is sponsored by AdvantageCS.

In a tough market, paywalls, podcasts and newsletters have been identified as strong areas to find new revenue this year.

We spoke to Philippe van Mastrigt, director of European operations for one of the longest-established subscription technology companies in the world AdvantageCS, and Katia Debusschere, manager of acquisition and retention at Mediahuis Belgium.

They talked to Press Gazette about how news publishers globally are protecting and growing online news subscriptions, what’s working and what isn’t.

How to listen to Press Gazette’s Future of Media Explained podcast

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Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
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