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October 24, 2022updated 02 Mar 2023 9:14am

Dos and don’ts of newsroom automation – and why ‘robot journalism’ isn’t the right term

By Bron Maher

Use newsroom automation to get journalists doing more “robust reporting” – but “do not automate a bad process”, publishers and experts in the use of newsroom AI have said.

Attendees at Press Gazette and United Robots’ webinar “News automation: Winning robot journalism strategies for 2023” on 12 October heard from leaders in the field that the key to automation success is knowing in advance where you need it most – and acknowledging that AI can only take you 80% of the way with certain stories.

But once the automation is off the ground, journalists, rather than losing their jobs, are freed up to do more interesting and informative work.

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