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July 4, 2008

Drapers poll finds Primark backlash over BBC documentary

By paulmcnally

The BBC’s Panorama investigation into discount clothing giant Primark has sparked a revolt from consumers, according to a poll commissioned by Drapers magazine.

The survey found that 42 per cent of people who shop at Primark were now less likely to shop there following the Panorama exposé, which claimed that child labour was used in the Primark supply chain.

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