
BBC News has unveiled BBC Verify, a brand aiming to build audience trust by showing how its journalists know what they are reporting is true.
The BBC says Verify will be “a team of investigative journalists, a brand and also a physical area in the BBC newsroom in London”.
BBC News chief executive Deborah Turness first revealed plans for the new team at the Sir Harry Summit in London last week when she said BBC Verify would be a “new brand within our brand” that would “pull back the curtain” on BBC journalists’ work to produce “radical transparency”.
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