Advertising spend in the regional press is stabilising as overall decline slows, the Newspaper Society claims quoting figures from the Advertising Association.
The NS points out that according to the latest AA/Warc Expenditure Report – published this week – total regional press print advertising showed an annual drop of 5.2 per cent in the first quarter of this year, a marked slowing of the decline of 14.1 per cent in the last quarter of 2009.
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