News of the World men's mag could be one-off and will be called Jam - Press Gazette

News of the World men's mag could be one-off and will be called Jam

The News of the World has given Media Week a preview of a new supplement aimed at men which will appear with the newspaper on 6 March.

According to Media Week the supplement – called Jam – may only be a one-off, although it could be more regular. It will be 56 pages and feature fashion and grooming content, gadgets, fitness, films and musox.

The market for paid-for men’s magazines is currently in free-fall. But free weeklies Sport and Shortlist appear to be doing better suggesting that the advertising is out there.

More on Media Week.

SIGN UP HERE FOR

FUTURE OF MEDIA

Press Gazette's must-read weekly newsletter featuring interviews, data, insight and investigations.