Multimedia newsroom boosts profits

The Financial Times's parent company Pearson plc announced greatlyimproved financial figures this week and said the paper's new multimedia newsroom had helped save money as well as improve its journalism.

The Financial Times newspaper and recorded a strong increase in profit to £11 million (compared with £2 million a year ago) on total sales up 8 per cent to £238 million.

Pearson, which also owns publishing house Penguin, saw operating profits rise by 5 per cent to £560m.

The report said that the paper's healthy figures were partly due to a 9 per cent rise in advertising revenue and the paper's new "integrated multimedia"

newsroom, which has allowed it to improve "commissioning, reporting, editing and production efficiency, providing further cost savings".

Abroad, the paper claims it has maintained its position as Europe's more popular financial newspaper and has seen a 47 per cent growth in its US readership.

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