John Brown Citrus seeks team for Teachers

Teachers, the magazine distributed to primary and secondary school teachers, is looking for an editor and journalists.

The contract to produce the bimonthly title has transferred to John Brown Citrus Publishing, following a competitive pitch including previous publisher Redwood.

JBCP is recruiting a new editorial team, including an editor, managing editor, deputy editor and art editor.

The magazine, which will have a print run of 300,000, is distributed to teachers in primary and secondary schools on behalf of the Department for Education and Skills. It informs them on practical teaching resources and the latest changes in government policy. It is the first title JBCP has won in association with the Government.

JBCP chief executive Andrew Hirsch said: “It is a very big account for us, very prestigious. It’s important because it is our first Government contract.”

Hirsch claimed there was potential for the Government to establish stronger links with magazine publishers and to use contract titles more often to communicate its messages.

“I think the Government could do an awful lot more with contract magazines.

There is a lot of communication but I think magazines can often be a better way of communicating than some of the TV and poster ads,” he told Press Gazette.

“If the Government has got quite a complicated message to put across, how do you get it across in a 30-second ad or on a poster?” Hirsch cited the confusion over last week’s European elections as an example and said the Government could take a more consumer approach to issues. He suggested a magazine could be created on “all you want to know about the European constitution”.

By Ruth Addicott

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