View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. Data
  2. Audience Data
February 21, 2013

Independent is fastest growing national press website as Mail Online stays top with 8m ‘browsers’ a day

By Dominic Ponsford

 

The Independent fastest growing national press website in January, increasing its daily traffic by more than 100 per cent to 1.2m ‘unique browsers’ according to ABC.
 
The Mail Online was the second fastest growing site – and still the biggest – with 8m unique browsers a day.
 
Second most popular UK national newspaper website The Guardian hailed a record month for digital traffic and cited Comscore figures to claim that it had 12.5m unique users in the USA in January (which is said was ahead of the BBC). The Guardian claimed 11.3m video views worldwide in January and 15.9m monthly unique browsers via mobile.
 
ABC’s national newspaper website monthly total’s for January have Mail Online with 126.7m unique browsers, Guardian.co.uk on 77.9m unique browsers, The Telegraph on 61.4m, The Sun on 30.7m, The Independent on 25.2m, Metro on 6m and Standard.co.uk on 4.7m.
But it is worth noting that the monthly unique browsers totals are likely to be inflated by browsers deleting ‘cookies’ over the course of the month and being counted more than once.
 
National newspaper website figures for January 2013 (source ABC)
 

Product

Jan total daily uniques

Period on period % change

Year on year % change

MailOnline

7,977,039

13.33

37.89

guardian.co.uk

4,319,370

17.32

20.24

Telegraph

3,129,599

11.36

27.28

The Sun

1,816,106

16.23

23.39

The Independent

1,214,144

25.05

101.4

Mirror Group Digital

1,064,924

23.93

20.61

Metro

260,119

23

26.3

Standard.co.uk

207,484

44.7

14

 

Topics in this article :

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly dose of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network