CondÃ© Nast men’s title GQ has entered a partnership with Help For Heroes to provide charity greater coverage, alongside a series of other initiatives.
Dylan Jones, editor of GQ, will edit the Autumn issue of the charity’s magazine – called Heroes – which will be designed by the GQ creative team and distributed with the entire UK run of the CondÃ© Nast title’s October issue.
The GQ Men of the Year Awards 2011 will also help raise funds for Help for Heroes in September.
Help For Heroes was launched in 2007 by Bryn and Emma Parry to raise funds to help the wounded members of the Armed Forces coming back from Afghanistan and Iraq.
The charity has a longstanding relationship with The Sun newspaper, which has helped it raise over £87 million to date, alongside other print titles.