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July 8, 2024

2024 election: Sky News boss shares six lessons for media

Data-driven journalism, podcasts and the right format all becoming increasingly key.

By Jonathan Levy

As the dust settles on the election, newsrooms across the country will now be dissecting the outcome and analysing the impact of the results. This is the seventh election I have covered, and it has been a campaign with lessons for political journalism. 

While journalism indeed faces challenges on many fronts, the role that news organisations continue to play in scrutinising political parties at the key moment of democratic decision remains both essential and in demand.

The figures speak for themselves. The Battle for Number 10 [leader special] programme saw Sky News receive some of its best ever TV audiences, reaching 2.45 million people over its 90 minutes. And for election night itself, 2.5 million viewers tuned into Sky News and Sky Showcase between 9pm and 2am with many millions consuming our results service and analysis on our digital products.

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