PR bodies launch campaign against fake experts after Press Gazette investigation
Trade bodies urge journalists to shun rogue PR operators.
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Rob Waugh
Rob Waugh is one of Britain's leading technology and science journalists, and has written about business and emerging technology for dozens of newspapers, magazines and websites over the past 25 years
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How to spot fake AI-written press releases
Reporters are being bombarded with millions of press releases from virtual PR agencies.
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Google promotes fake content to millions on Discover news platform
Fraudulent sites with no history promoted as trusted publishers to millions by Google.
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Freelance journalists want control over AI using their work, survey reveals
Current situation on AI follows years of freelance journalists ‘signing away’ their rights.
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Automated PR tool is bombarding UK media with AI-generated content
‘Olivia Brown’ reads websites, writes press releases then ‘relentlessly’ sends emails.
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Royal cleaner stories removed by Times and Sun after authenticity questions
Dozens of stories published based on questionable press releases.
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Dubious PR agencies are bombarding journalists with fake content
Doubtful case studies have been published on more than half a dozen major websites.
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‘Flipping the script’ and other tell-tale signs of AI-written copy
Journalists and PRs share their tips on spotting and blocking AI-written content.
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Who owns Byline Times?
Most shares in Byline Times are held by anonymous investors.
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