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December 19, 2008

Sharp decline in number of magazines launching in US

By Jeffery Blyth

The number of new magazines launched in the US this year has fallen significantly.

From 431 in 2006 and 386 in 2007 to 335. That’s a drop of 13 per cent in one year. Most of the new magazines were small, with a narrow defined focus.

The biggest category was health with 31 new titles, then regional magazines (24 new titles) while food was third with 17.

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