World Service launches BBC Minute bulletin aimed at younger listeners - Press Gazette

World Service launches BBC Minute bulletin aimed at younger listeners

The BBC World Service has launched a 60-second long global news bulletin aimed at younger audiences today, to be updated every 30 minutes. 

BBC Minute will also be distributed via partnerships with radio music stations around the world, and will be available to download on iTunes.

It will add references to social media to the latest international news headlines, as well as sport, technology, entertainment and science, 24 hours a day.

Mary Hockaday (pictured), controller of World Service English, said: “We’re providing a lively, bite-sized summary of the day’s global news for younger audiences.

“I’m thrilled so many partner stations are keen to work with us to bring our impartial, accurate news – the world’s most trusted – to fresh listeners, as we’re always looking for new ways to reach new audiences.”

Steve Titherington, senior commissioning editor, said: “Half the world is under 35. They are hungry for information and connected to the world in ways they themselves are shaping.

"BBC Minute shares in this change with new forms of storytelling and new forms of audio.

"This is an alternative World Service but still the BBC World Service.”

BBC Minute has been running in Africa since February, with partners including YFM 99.2 in South Africa.



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