The New York Times has purchased the viral puzzle game Wordle from creator Josh Wardle for an undisclosed sum “in the low seven figures”.
The game will become part of the publication’s growing puzzle section, which Wardle previously said was one of the inspirations behind him creating the game himself.
The free-to-play web game has gone viral in recent months after its launch in October, seeing millions playing it daily. The company did not confirm if the game would remain free in the long-term however, saying only that it would “initially remain free to new and existing players”.
The move follows the NYT’s acquisition of sports publication The Athletic for $550m last month.
Deal value: Low $1ms
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