How under-35s’ interest in news has collapsed and what we can do about it
Data shows scale of collapse in young people's interest in news - and which news organisations are doing best at…
ByReuters Institute
How and why news publishers should engage with Gen Z now
The next generations of consumers want to "feel a connection" with brands and creators.
By
News media trends for 2024: AI, Whatsapp, newsletters and video among focus areas
The Reuters Institute survey touched on AI pessimism, news avoidance and paywall success.
By
Who pays for news? Discounts lure in new subscribers but many cancel rather than pay more
At least one-third of news subscribers cancelled or renegotiated their price in the past year.
By
Ten major trends in news consumption publishers need to be thinking about
"Part of the problem is that we are optimising on sites for the super users."
By
Kamal Ahmed: Publishers, don’t dump ‘unreliable’ tech platform ‘boyfriends’
BBC, The News Movement and Reuters leaders respond to Digital News Report findings.
By UK’s paywall problem: Two-thirds say nothing will make them pay for news
Just 9% of people in the UK paid for online news in the past year.
By
Trust and subscribers up, social overtaking TV: US news trends for 2023
Social media is set to finally become a bigger source of news for Americans than TV.
By
