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July 23, 2014

Parent company celebrates Newsquest’s 60 per cent year-on-year traffic increase as well as digital and circulation revenue rises

By William Turvill

Newsquest’s parent company has revealed that the regional publisher’s websites have seen their total traffic increase by more than 60 per cent year on year.

Announcing a second-quarter profits rise of 84 per cent and a 12 per cent increase in revenue year on year, Gannett also said Newsquest’s digital revenues are up 24.6 per cent.

Circulation revenues from Newsquest, Gannett said, were up, but this was offset by decreases in US publishing operations, meaning that overall circulation revenues were down 0.6 per cent from $279.7m (£163.8m) to $277.9m (£162.8m).

Newsquest advertising revenue was “virtually flat” year on year, according to Gannett, with national advertising 8.9 per cent up and retail advertising unchanged.

Gannett described Newsquest as “an internet leader in the UK”, claiming that in June its websites had attracted 119.8m page impressions from around 17.8m unique users.

According to ABC, in June last year Newsquest websites attracted 10,877,028 unique users over the month. This increased to an average 12,945,856 for months in the second half of the year.

In April, chief executive Paul Davidson stepped down as chief executive of Newsquest and was replaced by Henry Faure Walker.

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Since then, the publisher has been faced with several strike ballots across the country because of pay freezes, redundancies and the creation of subbing hubs.

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