The Lady, one of the country’s oldest magazines, has relaunched and set itself a target of weekly sales of more than 45,000 by the end of the year.

The 124-year-old title, which was originally launched as a “journal for gentlewomen” and famed for its classified ads for domestic staff, underwent a full-colour relaunch in March last year.

The last Audit Bureau of Circulations figure for The Lady shows that in the first six months of last year the £1.50 magazine was selling 28,721 copies on average each week.