Thomson Reuters has today launched a video-on-demand platform for the financial industry which it hopes will change the way viewers interact with news.

Reuters Insider is populated with clips created by its journalists, analysts and 150 partner organisations, including leading financial institutions and news providers like CNBC.

Available at no additional cost to the 500,000 subscribers of Reuters’ Desktop service, the company said the platform aimed to transform news programming for “the crème de le crème” of the financial world of from “a passive one-way broadcast into a highly collaborative and personalised medium”.