B2B leaders unveil the secrets of improving email CTRs
With more than 333bn emails to be sent and received this year (growing to 376bn in 2025), emails remain the…
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Bloomberg bets big on London with major editorial expansion to rival UK’s ‘often partisan’ press
Bloomberg Media is doubling down on the success of its growing consumer subscriptions business in the UK with a major…
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Why The Guardian is betting big on newsletters and ignoring click-throughs
A week after the launch new flagship daily current affairs newsletter First Edition, Press Gazette spoke to The Guardian newsletter…
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Reach newsletter strategy: ‘Real battle is between publishers and tech giants’
Reach is hoping that its Google-backed investment in email newsletters will build on its huge audience scale and lead to…
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Local newsletter startup 6AM City eyes expansion and revenues of $10m after hitting 1m subscribers
Local newsletter company 6AM City says it now has 1m email subscribers across its titles. The business, which avoids crime…
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Reach launches new email newsletters with 12-strong team backed by Google cash
Regional media giant Reach is creating 12 new jobs launching local email newsletters with financial and technical backing from Google.…
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Substack accused of profiting from Covid-19 anti-vax misinformation
Newsletter platform Substack has been accused of profiting from Covid-19 misinformation but its founders insisted they “will defend free expression”.…
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Axios launches $599-a-year Pro newsletters: Q&A with senior editor George Moriarty
Axios, the five-year-old publishing startup that has established itself as a leading source of national news in the US, has…
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