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January 19, 2012

Reuters targets consumer market with YouTube channel

By admin

Reuters has launched a new YouTube Channel called Reuters TV covering hard news, finance, politics, technology and special investigations.

Reuters said the channel marks its entry into the ‘rapidly growing business of online video programming’and that it employs a ‘creative editing style that is suited for internet programming and does not mimic traditional TV”.

‘This deal with YouTube gives Reuters a way to showcase our collection of talented journalists and compelling video from around the world,” said Reuters global head of programming Dan Colarusso.

“It will offer unique insights and images that other media companies simply can’t match.”

The new shows were developed by TV news veteran and Reuters global executive producer Barclay Palmer.

The 10 programmes featured on the channel are:

  • Reuters Investigates, featuring investigative journalism and special reports from around the world
  • The Trail, with Reuters political reporters covering the presidential candidates on the campaign trail
  • Felix TV, with Reuters finance blogger Felix Salmon,
  • Media Bite, featuring Peter Lauria, editor of technology, media & telecommunications
  • Tech Tonic, with Anthony De Rosa, Reuters Digital’s social media editor
  • Freeland File, with Reuters digital editor Chrystia Freeland interviewing top newsmakers
  • Fast Forward, hosted by Chrystia Freeland and featuring Reuters’ top commentators and journalists,
  • Money Clip, with Lauren Young, personal finance editor and former editor at BusinessWeek and SmartMoney
  • Rough Cuts, with Jen Rogers, showcasing the news video that Reuters video journalists shoot around the world,
  • Decoder, explaining the key topics in the news

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