Fighting for quality news media in the digital age.

  1. News
August 28, 2012updated 23 Aug 2022 6:46pm

Grey Cardigan: In praise of the those who practice ‘dark arts’ in the circulation war

By Grey Cardigan

NOW I have great admiration for newspaper sales staff. In my experience, the circulation boys have always been the closest at heart to editorial, the only other department that seemed to have just as much fun as we did on this daily helter-skelter.

They had great piss-ups, were capable of outrageous pranks and, being by nature hustlers and snake oil salesmen, were magnificent fixers. Once, when all avenues legal and illegal had been exhausted, I asked our newspaper sales manager if he could procure hospitality tickets to the Cheltenham Festival for me and three mates from back home. Within 24 hours there was a discreet envelope containing the tickets on my desk, no charge of course.

You've reached your limit of free articles

Please register now to continue reading

Already registered? Log in here
Websites in our network