View all newsletters
Sign up for our free email newsletters

Fighting for quality news media in the digital age.

  1. News
March 2, 2016

‘Faster, fairer payments to photographers’ promised as Splash founder launches The Mega Agency

By Dominic Ponsford

Founder of US showbiz news and pictures agency Splash Kevin Smith is launching a new global photographic agency.

Offices for The Mega Agency have been promised in the US, Europe and Australasia. And Smith told Press Gazette that he thought there was “blood in the water” and that existing photo agencies were vulnerable to a new, more innovative, player in the market.

Smith, and co-founder Gary Morgan, sold Splash to Corbis in 2011. He grew the business from a one-man operation to a having a turnover of $30m and around 100 staff.

Smith said: “I want this company to be even bigger than before and we'll be on the lookout for the best talent across the world.”

Smith has promised “exciting and innovative new technologies to shake-up the agency world”.

He said: “I’ve been recharging my batteries and taking a long, hard look at what’s needed in today’s rapidly changing media world and where the business is going.

“I have never lost sight of the fact that content is king and those who provide it make us what we are.

Content from our partners
Publishing on the open web is broken, how generative AI could help fix it
Impress: Regulation, arbitration and complaints resolution
Papermule: Workflow automation for publishers

“I appreciate how upsetting it is for photographers to see their images being given away for next to nothing. I dislike the way prices have fallen as much as they do.”

Tom Tramborg, formerly a senior director of Getty Images and head of All Over Press International, is joining Mega as chief executive.

He said: “The Mega Agency is built on the experience from more than 25 years of licensing visual material, but built with new cutting edge mobile technology and a focus on new revenue streams and a development plan that will help to sustain the benefits of our investment.

“We have identified a need for a global platform that will deliver better content, deliver it faster and at scale; faster and fairer payments to photographers – and I am pleased to see how it resonates with photographers as well as key people in the media business in joining The Mega Agency. We intend to roll out exciting new services and features – for both contributors and clients. We intend to scale and grow at a rapid rate immediately after launch.”

Meanwhile, co-founder of Splash News Gary Morgan this week joined video news agency Newsflare as a senior advisor.

Smith is pictured above (left) with Tramborg

Topics in this article :

Email pged@pressgazette.co.uk to point out mistakes, provide story tips or send in a letter for publication on our "Letters Page" blog

Select and enter your email address Weekly insight into the big strategic issues affecting the future of the news industry. Essential reading for media leaders every Thursday. Your morning brew of news about the world of news from Press Gazette and elsewhere in the media. Sent at around 10am UK time. Our weekly does of strategic insight about the future of news media aimed at US readers. A fortnightly update from the front-line of news and advertising. Aimed at marketers and those involved in the advertising industry.
  • Business owner/co-owner
  • CEO
  • COO
  • CFO
  • CTO
  • Chairperson
  • Non-Exec Director
  • Other C-Suite
  • Managing Director
  • President/Partner
  • Senior Executive/SVP or Corporate VP or equivalent
  • Director or equivalent
  • Group or Senior Manager
  • Head of Department/Function
  • Manager
  • Non-manager
  • Retired
  • Other
Visit our privacy Policy for more information about our services, how New Statesman Media Group may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thanks for subscribing.

Websites in our network