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April 2, 2012

Celebrity website looks to attract ‘guilty secret’ Mail Online readers


A new celebrity website targeting readers who feel a ‘sense of shame’visiting Mail Online is clocking up more than 11,000 unique users a month, according to one its co-founders.

Minute15.com was launched by husband and wife team Jessie Hewitson and Eifion Rees, who are the main contributors and editors of the website.

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