Tesco media boss pushes publishers to ‘take more responsibility’ for ad placement
The media boss of supermarket giant Tesco has pushed publishers to “take more responsibility” for making sure brand adverts don’t…
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Chancellor calls on UK competition watchdog to study digital ad market after report finds Duopoly dominates
Chancellor Philip Hammond has pushed for the UK competition watchdog to investigate the digital advertising market following a report saying…
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Google’s share of US digital advertising market forecast to fall in 2019, research predicts
Google’s share of the digital advertising market is forecast to fall in the US for the first time this year,…
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Advertising spend on national and regional newsbrands to fall in 2019 despite growing digital income, report predicts
Advertising spend on national and regional newsbrands is set to fall this year – despite growing digital ad expenditure – while…
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Advertising spend on national newsbrands forecast to plunge by 10 per cent next year as UK market breaks £20bn
Advertising spend on national newsbrands is forecast to fall by almost 10 per cent in 2019, according to a report…
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Guardian says Facebook overdue ‘regulatory reckoning’ in push for social network to be recognised as media company
The Guardian has pushed for Facebook to be regulated as a media company, arguing that the social network is “long…
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Publishers expect mobile and video ad revenue to jump by a quarter over next year, new research claims
European publishers predict advertising revenue from video and mobile will grow by more than a quarter next year, according to new…
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Print ad revenue falling faster among regional newsbrands than nationals but digital gains are larger
Regional newsbrands are seeing a faster drop in print ad revenue than nationals but are gaining a bigger proportion back…
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