The Guardian tells marketers to stop buying intrusive online ads
Publisher says it turns down millions in ad revenue which would spoil user experience.
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‘Brave’ advertisers who advertise next to news are seeing results
Brand safety myths were debunked at Press Gazette’s Future of Media Technology event.
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Hearst UK losses grow as search changes hit digital ad revenue
Magazine publisher builds strategy around membership as page views decline.
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Daily Mail ‘arbitrarily’ stopped from joining Apple News
Mail publisher also reveals ‘tens of millions’ revenue hit from Apple ad privacy changes
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Conde Nast UK’s plan for digital revenue to match print within a year
Chief business officer Andrea Latten says social media platforms are opportunity for business not threat.
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Publishers welcome EU move to break up Google adtech monopoly
Google fined £2.5bn for abusing its monopoly role in publisher adtech.
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More UK news publishers are adopting ‘consent or pay’ advertising model
Consent rates jump up and small number of holdouts tend to pay instead – experts say it’s a win-win.
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Meta says businesses will be able to report scam ads ‘at scale’ after spate of impersonations
FT’s Martin Wolf and Money Saving Expert Martin Lewis among those whose reputations have been used by scams.
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