Comment

Strategic insight on the future of news media from some of the biggest names in the business.

Why synthetic market research is an untapped AI goldmine for news publishers

Why AI-powered synthetic research could be better for publishers than traditional market research revenue.

Latest in Comment

Prince Harry hopes trial disclosures will bring new information to light about illegal press tactics.

By Dominic Ponsford

AI presents revenue opportunities for publishers - but first they must secure their content from scrapers.

By Paul Hood

Why legislators may serve publishers better by protecting copyright content from AI incursions.

By David Buttle

Former Sun digital development director Paul Hood explains what AI can do for publishers.

By Paul Hood

Jeremy Craddock's new book explores a notorious Lake District murder and the ethics of crime reporting.

By Jeremy Craddock

Partner content

VP for revenue at Brand Metrics Kristen Friesen on what she learned at Press Gazette's New York Media Strategy Network.

By Kristen Friesen

Two years on from the launch of ChatGPT what do we know about journalism in the new era of artificial…

By Rich Fairburn