BBC unveils new Panorama website with video and blogs - Press Gazette

BBC unveils new Panorama website with video and blogs

The BBC has launched a new website for documentary strand Panorama, including an archive allowing visitors to watch any episode from the past year.

The site, which launched this week, also invites users to email ideas for future investigations to the programme.

It offers blogs by members of the reporting team and extra audiovisual content to supplement each episode, including bonus footage from programmes and extended interviews.

Writing on the BBC editors’ blog, Panorama’s multiplatform editor Derren Lawford said the programme’s website needed to provide “a wider variety of video footage”.

He said: ‘So much work goes into a 30-minute Panorama or a one-hour special and the website struck me as the perfect platform to showcase the best of our journalism online.”

Lawford added that posting more video online was a response to media regulator Ofcom’s findings that accessing audio-visual content online had more than doubled across all age groups over the last year.

In Ofcom’s latest report on the communications industry, 26 per cent of those aged 15 to 24 claimed to use the internet for watching TV programmes while 51 per cent said they use it for watching video clips.

All the Panorama videos on the site are fully integrated with the BBC iPlayer, which last month recorded its highest ever viewing figures.

The Panorama website also includes interactive features including links with Twitter, YouTube and Delicious.

‘I was very keen for the new Panorama website to be more interactive and responsive to the people that use it,” Lawson added.

Panorama relaunched in early 2007, returning to a peak-time BBC1 slot on Monday evenings after more than six years in the Sunday late-night schedule.

Radio 2 presenter Jeremy Vine was hired as the programme’s new presenter, fronting 48 half-hour episodes a year and four one-hour specials.